Ben & Florentine meets growing consumer demand for brunch and breakfast beyond holidays and morning hours
Breakfast foods aren’t relegated to just morning hours any more, but most menus at U.S. restaurants offer limited breakfast options and treat brunch as an occasional event. Breakfast franchise Ben & Florentine has become wildly popular in Canada for elevating a high-quality and affordable breakfast to high art that is served all day, 7 days a week.
“Our restaurants have historically done about 50% of their business on weekdays and 50% of their business on the weekends,” says Jay Goldstein, VP of Franchise Development with Ben & Florentine. “This means that we have succeeded in capturing the people who need a good breakfast before work, as well as the families and friends who enjoy going out together for brunch.”
No other brand celebrates the art of brunch all week
Backed by global franchising leader Kahala Brands™, Ben & Florentine offers a variety of fresh, innovative and exciting foods on a regularly updated menu that celebrates breakfast and brunch.
While every town has a favorite breakfast spot, brunch is still often considered a treat in America and typically is limited to weekends or holidays. But consumer research shows that people crave brunch year round. Ben & Florentine is ready to satisfy those cravings for millennials and baby boomers alike who want brunch as part of the mainstream menu.
Breakfast boom is great news for Ben & Florentine
Ben & Florentine is poised to meet America’s growing demand for breakfast. In fact, market research firm NPD Group predicts that the breakfast segment will grow 5% through the end of 2019. Breakfast reportedly is the only growing segment in the $798 billion restaurant industry. This, combined with the fact that more Americans are eating breakfast out than ever before, means the market is ripe for a breakfast concept that’s capable of delivering high-end brunch on the weekends while also serving up a fast, quality breakfast during the week.
Ben & Florentine is taking breakfast to new heights, with our all-day brunch-style menu that is updated every six months with bold, trendsetting menu options. Scroll through our magazine-style menu, and you will see radically different approaches to breakfast favorites, such as our Brie & Blueberry French Toast, Eggs Benedict inspired by the Philly Cheesesteak, Avocado Toast with Lox, and dozens more options that make going out to breakfast a memorable adventure.
In Canada, Ben & Florentine has emerged as one of the largest breakfast franchise brands, with more than 55 locations. As we begin franchising in the U.S., Ben & Florentine is poised to replicate our Canadian success by helping passionate U.S. entrepreneurs realize their dreams of owning a breakfast restaurant that becomes a part of the daily fabric of communities nationwide.
Learn more about Ben & Florentine franchise
Ben & Florentine has the business model of simplified operations and enhanced training to make owning and operating a restaurant more accessible to U.S. entrepreneurs who share our passion for an exceptional breakfast experience. For in-depth details about the Ben & Florentine franchise opportunity, request our free franchise report. You also can learn more by visiting our research pages.