A breakdown of the costs and fees associated with investing in a Ben & Florentine franchise
Ben & Florentine is ready to transform the American breakfast segment. As IBIS World reports, breakfast restaurants and diners are a $11.1 billion industry in the US Market Size in 2023. By offering a high-end, healthy and delicious all-day brunch menu that changes every six months, Ben & Florentine is the rare first-to-market franchise that is backed by a proven business model that has helped dozens of entrepreneurs realize their dreams of owning a thriving breakfast restaurant that becomes part of the daily fabric of their community.
Since our founding in 2008 in Montreal, Canada, Ben & Florentine has grown to more than 55 locations, making us the second-largest breakfast franchise in Canada. As we expand into the United States for the first time, Ben & Florentine is excited to replicate our significant growth in Canada by welcoming American entrepreneurs with a passion for breakfast food, customer service and community to get in on the ground floor of the most exciting opportunity in the rapidly growing breakfast segment.
The total initial investment to open a new Ben & Florentine franchise ranges from $619,650 – $980,200*. Our low entry cost has grown out of our proven business model: restaurants in highly visible locations in retail settings, a support network that seeks to lower inventory costs, and industry-leading marketing support.
What do I get for my franchise fee?
As a Ben & Florentine franchisee, you will have the full support of Kahala Brands™ and MTY Food Group™. We run more than 70 brands, including Cold Stone Creamery and Pinkberry, and have more than 5,500 locations open in almost 30 markets. We specialize in helping entrepreneurs own restaurants, and our franchise owners have access to an immersive initial training platform, ongoing personalized training, an in-house marketing agency and more to help their businesses grow and prosper.
To appeal to the nation’s ever-expanding appetite, Ben & Florentine is committed to ensuring that the brand always has something new to offer. Our R&D team is always investigating new food trends and products that will show up on your menu every six months. That’s right — we update the menu every six months! Not only does this help keep your guests excited about coming back, it also helps make marketing your restaurant easier, as you will have something new to promote twice a year.
What about financing?
To make the investment even more affordable for new franchisees, Ben & Florentine has relationships with several third-party financial institutions that may be able to help you with financing.
What markets are available?
Ben & Florentine has prime territory available in markets across the United States.
What is our business model? Ben & Florentine specializes in serving suburban and urban communities with populations that have an above-average annual income. Restaurants are placed in highly visible retail settings, where people already visit frequently. Restaurant layout requires about 3,000 square feet, and we will work with you to help secure real-estate leases that keep ongoing rent costs low and help you secure prime locations in your community.
*See our FDD for more information. The information provided here is only a summary of the information in the FDD. Your individual results may differ from our estimates for a number of reasons. You should review these numbers carefully with your business advisors.
