A breakdown of the costs and fees associated with investing in a Ben & Florentine franchise
Ben & Florentine is ready to transform the American breakfast segment. As The Atlantic Monthly reports, breakfast is the only segment in the $798 billion restaurant industry that grew during the economic recession in 2008 and continues to grow well beyond the rest of the industry today. By offering a high-end, healthy and delicious all-day brunch menu that changes every six months, Ben & Florentine is the rare first-to-market franchise that is backed by a proven business model that has helped dozens of entrepreneurs realize their dreams of owning a thriving breakfast restaurant that becomes part of the daily fabric of their community.
Since our founding in 2008 in Montreal, Canada, Ben & Florentine has grown to more than 55 locations, making us the second-largest breakfast franchise in Canada. As we expand into the United States for the first time, Ben & Florentine is excited to replicate our significant growth in Canada by welcoming American entrepreneurs with a passion for breakfast food, customer service and community to get in on the ground floor of the most exciting opportunity in the rapidly growing breakfast segment.
The total initial investment to open a new Ben & Florentine franchise ranges from $619,650 – $817,800*. Our low entry cost has grown out of our proven business model: restaurants in highly visible locations in retail settings, a support network that seeks to lower inventory costs, and industry-leading marketing support.
What do I get for my franchise fee?
As a Ben & Florentine franchisee, you will have the full support of Kahala Brands™ and MTY Food Group™. We run more than 70 brands, including Cold Stone Creamery and Pinkberry, and have more than 5,500 locations open in almost 30 markets. We specialize in helping entrepreneurs own restaurants, and our franchise owners have access to an immersive initial training platform, ongoing personalized training, an in-house marketing agency and more to help their businesses grow and prosper.
To appeal to the nation’s ever-expanding appetite, Ben & Florentine is committed to ensuring that the brand always has something new to offer. Our R&D team is always investigating new food trends and products that will show up on your menu every six months. That’s right — we update the menu every six months! Not only does this help keep your guests excited about coming back, it also helps make marketing your restaurant easier, as you will have something new to promote twice a year.
What about financing?
To make the investment even more affordable for new franchisees, Ben & Florentine has relationships with several third-party financial institutions that may be able to help you with financing.
What markets are available?
Ben & Florentine has prime territory available in markets across the United States.
What is our business model? Ben & Florentine specializes in serving suburban and urban communities with populations that have an above-average annual income. Restaurants are placed in highly visible retail settings, where people already visit frequently. Restaurant layout requires about 3,000 square feet, and we will work with you to help secure real-estate leases that keep ongoing rent costs low and help you secure prime locations in your community.
For a more in-depth look at costs and fees associated with opening a new Ben & Florentine franchise, please review Item 7 from our most recent Franchise Disclosure Document:
|Type of Expenditure||Amount||Method of Payment||When Due||To Whom Payment is to be Made|
|Initial Franchise Fee||$35,000||Lump Sum||At Signing of Franchise Agreement||Us|
|Lease Review Fee||$0 - $2,500||Lump Sum||At Signing of Franchise Agreement||Us|
|Rent / Security Deposit (for 3 months)||$12,000 - $30,000||As Incurred||Prior to Opening||Landlord(s)|
|Travel and Living Expenses (2 persons) while training, not including salaries, if any, for you and your employees||$2,500 - $5,000||As Incurred||During Training||Airlines, Hotels, Restaurants, etc|
|Real Estate||Note 2||Note 2||Note 2||Note 2|
|Architectural Fees (Plans and Consultants)||$15,000 - $25,000||As Incurred||Prior to Opening||Licensed and Approved Architect|
|Leasehold Improvements||$312,000 - $368,000||As Incurred||Prior to Opening||Approved Contractors and Vendors|
|Restaurant Equipment, Furniture, Small Wares, Interior Signage and Menu Panels||$125,000 - $150,000||Lump Sum||Prior to Opening||Approved Vendors and Suppliers|
|Exterior Signage||$9,000 - $12,000||As Incurred||Prior to Opening||Approved Sign Company|
|Computer Hardware, Software||$7,000 - $20,000||Lump Sum||Prior to Opening||Approved Suppliers|
|PCI Compliance Costs||$150 - $1,300||As billed by third party vendor||As billed by third party vendor||Approved Vendor|
|Opening Inventory (food and paper)||$20,000 - $25,000||As Incurred||Prior to Opening||Approved Suppliers|
|Business Insurance||$1,000 - $5,000||Lump Sum||Prior to Opening||Insurance Company / Agent|
|Miscellaneous Opening Costs||$27,000 - $55,000||As Incurred||As Incurred||Us|
|Grand Opening Marketing||$10,000||Lump Sum||Earlier of; prior to execution of a lease or prior to construction of premise||Suppliers|
|Depository Account||$3,000||Lump Sum; Must be replenished on a regular basis||At signing of Franchise Agreement||Your bank (We have the right to withdraw from this account)|
|Additional Funds - 3 month initial period||$40,000 - $70,000||As Incurred||As Incurred||Us, Employees, Various Third Parties|
|Wine / Beer or Full||$1,000||$500,000||As Incurred||Government|
|TOTAL||$619,650 - $817,800||(Does not include real estate costs and/or rent for the business location except for the initial security deposit)|
*See our FDD for more information. The information provided here is only a summary of the information in the FDD. Your individual results may differ from our estimates for a number of reasons. You should review these numbers carefully with your business advisors.